J. Kaye of J. Kaye's Book Blog has started this weekly event that will happen every Thursday.
Here's how J. Kaye explains it:
I thought it would be cool to highlight my favorite book of the week each Thursday. With so many reviews posted on blogs, it's hard to tell which book is the most favored. So if you have a favorite book you've read this week, feel free to add it in the comment section below.